which profoundly influenced their worldviews and consumer habits. They played a pivotal role in shaping the cultural landscape, from the rock and roll revolution to the counterculture movement. Now reaching retirement age, Baby Boomers continue to impact society, influencing everything from healthcare to retirement policies.
Generation X: The Latchkey Kids
Born between 1965 and 1980, Generation X is often characterized by their independence and resilience. Known as the ‘latchkey kids,’ they grew up in an era of rising divorce rates and dual-income households, which often left them fending for themselves
